The Xero Blog

The Truth About America’s #1 Barefoot Shoe Brand

The Truth About America’s #1 Barefoot Shoe Brand

Building a barefoot shoe brand? Are we barking mad?Hidden camera footage. Go behind the scenes at Xero Shoes. WATCH HERE
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Speed Force Eco

The Most Eco-Friendly Shoe Ever Made

Not quite as eco-friendly but still awesome road shoes: Speed Force BUY HERE Prio BUY HERE Forza Runner BUY HERE HFS BUY HERE
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Gorgeous Ladies of Wrestling star, Lena Phoenix, co-founder and CFO of xeroshoes.mom

Happy Xero-ween!

Halloween is a favorite day here at the Xero Shoes office. Lena Phoenix -- Xero Shoes co-founder, CFO, and G.L.O.W. (Gorgeous Lady of Wrestling!) Halloween? Or just another typical Thursday at the Xero Shoes office? But, then again, we also dress up for "Onesie Wednesday" and "Non-casual Friday" (which is more open-ended than Formal Friday). Of course, some people go above and beyond and dress AS XERO SHOES! Whether you trick-or-treated or just gave out candy, if you did it Xero Shoes, we want to see your pics and how you Live Life Feet First!
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latest News

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Who wears running shoes... really?

It's no surprise that the vast majority of the people wearing Air Jordan's don't play basketball, that almost nobody who wears the Puma Faas shoes will give Usain Bolt a run for his money.Well, Saturday Night Live nailed it with this commercial for New Balance ;-)Like it? Then SHARE IT.

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May the 4th be with you!

If you're going out on a run today, barefoot or otherwise...

A new huarache sandal tying style

Foot tattoos and barefoot sandals

On Facebook, Sarah asked:I'm getting the tops of my feet tattooed and need to find a way to tie them so that none of the laces touch the top of my feet! My big toe too! I figure a loop over my 2nd and 3rd toe....but anyone have tying suggestions for the heel?I said, "Well, that's a tricky one. A 'flip-flop' style will touch the top of your foot, and SOMETHING has to hold in on around your heel or it'll slip off..."But then I came up with the perfect answer. I'm going to use this tying style from now on!And, yes, this is an early April Fool's joke... there's no way you could actually run/walk with this... oh, wait, if I made the strap out of elastic... ;-)

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Sh*t Runners Say to Barefoot Runners

Okay, barefoot runners, friends of barefoot runners, people who think running barefoot is silly, and anyone else who has ever seen, heard of, made fun of, or been married to someone who maybe heard of running barefoot or saw a picture of some Vibram FiveFingers (in other words: Hi, everyone!)...Here's the follow-up to the viral Sh*t Barefoot Runners Say (over 170,000 views as I write this).Inspired by, well, all the things I've heard runners say as I trotted about town without my shoes, or in my huaraches running sandals, it's Sh*t Runners Say To Barefoot RunnersShare this on FB, Tweet it, email about it, +1 it... let's make this one even more successful than the original!Aaarrrrrrrhhhh!

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Sh*t Barefoot Runners Say...

You're not a real barefoot runner if you haven't said one of these ;-)